Egyptian Franchise Development Association (EFDA)

About US


The Egyptian Franchise Development Association (EFDA), is a non-governmental and non-profit organization representing and serving the license & franchise industry in Egypt.

It was formed in 2001 to encourage and promote entrepreneurship through franchising & licensing.

EFDA is a full member at the World Franchise Council WFC since 2005.

EFDA will hold its Twelve annual exhibition ( MIFE2013 Middle East and North Africa International Franchise & License Exhibition ) on May, 2014 at Cairo International Fair Ground " Social Fund for Development Hall".

This would be a great opportunity for International licensors & franchisors to introduce their properties, brands and expand their businesses by exhibiting in this prestigious international event.

Objectives:

1- Increase the awareness of the "Franchise form" of doing business.
2- Introduce Licensing to the Local Business Community especially to Egyptian Manufactures.
3- Develop the technical know how of franchising among local franchisors.
4- Provide a database of the franchise industry parties.
5- Liaison between all stakeholders in the franchise and license industries i.e. financial institutions, governmental institutions, franchisors and potential investors.


Activities:

1- Hold the annual Middle East and North Africa International Franchise & License Exhibition (MIFE).
2- Hold the annual Franchise and License Conference held in parallel with MIFE, which is attended by renowned world speakers in the franchise & license field.
3- Publish the annual "Franchise Egypt" magazine.
4- Develop workshops and seminars tailored to meet the needs of the franchise industry stakeholders.


Benefits for EFDA Members:

1- Matchmaking opportunities on both International and local levels..
2- Offer consultancy services.
3- Discounted rates on all EFDA's events and publications.
4- EFDA membership seal provides credibility and recognition to its members.
5- Participate at International Franchise events under the umbrella of EFDA.
6- Provide information and business studies about the Arab & International Markets and meetings with Commercial Counselor to help members to locate new markets and better focus their marketing efforts.
7- Offer members quality benefit program that gives special discounts and privileges on some hotels and restaurants and other important services.
Mission & Vision

Mission

This portal serves as a gate for information about the franchising industry, national and international Franchise networks and all sort of information that could be of guidance to SMEs startup or existing investors as well as to corporate international investors who would like to expand their business in Egypt and the Middle East.

Promoting financial institutions that serves franchising industry and providing information regarding other resources which are necessary to all stakeholders.

Vision

To be the leading source in EGYPT of credible information for and about the global and national franchise community aiming to provide utmost support and development of franchising and all its involved parties and promoting a collective understanding of best practices in fair and ethical franchising.