Who We Are

The Franchising Portal is considered as a prospective National Franchising Portal of Egypt. The portal is designed to cater all stakeholders of the franchising industry and take into consideration their specific needs. The portal is designed to facilitate the business to business (B2B) use. Each and every stakeholder has the access to share, remove or update his own data. Visitors who seek general information about franchising will find their needs through relevant published articles and updated information. Others may seek more specialized information for a better understanding of the franchising market in Egypt. The National Franchising Portal plays an important role in providing such specific data through the research studies and success stories in the Egyptian (Franchise) market. Franchisees can be considered as (entrepreneurs) that have not become a franchise owners yet, but they are looking for the right investment opportunity. These potential franchisees want to know more information about each published franchise concept. This would typically be about:- i) the line of business, ii) the look and feel of the project, iii) the maturity level of the business, iv) the amount of money needed to start the franchise, etc. Franchisor presents his concept in the most appealing and independent way. Each franchisor is able to edit, add or update any information on his own page. The prior- to- publishing approval of the site administrator is a quality control aspect used to make sure that the contents uploaded respect certain criteria. Financial institutes (Banks, Ngo`s, Etc) are the main provider to develop the franchising industry through availing finance to potential entrepreneurs with a business sense, through a dedicated line of credit for small-scale franchising. Consultants, Accountants, Lawyers, Marketing & Advertising Firms are all considered as service providers. For these resource persons, the portal will have a dedicated section that includes the resources available for the franchising community. Each one is able to promote their services.

Mission

This portal serves as a gate for information about the franchising industry, national and international Franchise networks and all sort of information that could be of guidance to SMEs startup or existing investors as well as to corporate international investors who would like to expand their business in Egypt and the Middle East.

Promoting financial institutions that serves franchising industry and providing information regarding other resources which are necessary to all stakeholders.

Vision

To be the leading source in EGYPT of credible information for and about the global and national franchise community aiming to provide utmost support  and development of franchising and all its involved parties and promoting a collective understanding of best practices in fair and ethical franchising.

This portal serves as a gate for information about the franchising industry, national and international Franchise networks and all sort of information that could be of guidance to SMEs startup or existing investors as well as to corporate international investors who would like to expand their business in Egypt and the Middle East.

Promoting financial institutions that serves franchising industry and providing information regarding other resources which are necessary to all stakeholders.